Dramatic dark rocky mountain peak dusted with snow and wreathed in swirling clouds
LOC
GRYON, VAUD ALPS
DATE
17/09/2026
TIME
17:24:57
ELEV
1108 M
TEMP
— 4 °C
COND
CLEAR / ALPINE
Yeric

Digital Creative

I connect strategy, design and technology to turn complex real-world problems into digital tools people can actually use.
LAT
46.2744° N
LNG
7.1084° E
ACTV
DIGITAL / TERRAIN
SLOPE
32°
ASPECT
NNW
01 / WORK

Selected
Works

Three projects: four websites merged into one for an NGO; a brand, website and centenary exhibition for a new alpine association; and a RAG chatbot built before RAG had a name.
Caspar David Friedrich's painting Wanderer above the Sea of Fog, showing a man standing on a rocky peak looking out over a misty mountain landscape, used as a stylized portrait
02 / skills

What I bring to a project

Direction, design, production and intelligent systems. 

FOCUS

Digital strategy
Project leadership
Digital transformation
Information architecture
Stakeholder alignment

OUTPUT

Roadmaps and project briefs
Workshops
Content governance
Cross-team coordination
Maintainable systems

TOOLKIT

Notion
Google Analytics
Search Console
SEO workflows
Project documentation

FOCUS

UX and UI design
User-centred thinking
Information architecture
Prototyping
Accessibility and SEO

OUTPUT

Websites and interfaces
Design systems
Content models
Reusable templates
Performance optimisation

TOOLKIT

WordPress · Bricks · ACF
Figma
HTML · CSS · JavaScript
GitHub
VS Code

FOCUS

Art direction
Photography
Video and motion
Graphic design
3D and FPV

OUTPUT

Campaign assets
Social content
Photo series
Short-form video
Drone and FPV footage

TOOLKIT

Photoshop · Illustrator
Lightroom
Premiere Pro · After Effects
DaVinci Resolve
Blender · FPV systems

FOCUS

Agentic coding
Multi-agent orchestration
Prompt and context design
AI-assisted research
Workflow automation

OUTPUT

Rapid prototypes
Autonomous workflows
Research pipelines
Content systems
Tool integrations

TOOLKIT

ChatGPT · Codex
OpenAI API
MCP and tool integrations
GitHub · VS Code
Notion

FPV / worldwide
03 / MOTION

Field notes, in motion.

A growing archive of photographs, films and FPV flights from the Alps and further afield.
03 / THE ROOTS

Built between mountains and screens.

Raised in Gryon in the Swiss Alps and half-Welsh, I grew up between mountains, sport and two cultures. Working as a ski instructor alongside my studies taught me to stay practical, adapt quickly and communicate clearly with anyone.
My interest in digital work started with ski videos and self-taught creative tools. It grew into a practice spanning design, technology and visual storytelling, shaped by a BSc in Media Engineering, two years rebuilding Summit Foundation’s digital ecosystem and an eleven-month journey around the world.
BASED
Gryon, Swiss Alps
EDUCATION
BSc Media Engineering
winter
Ski instructor
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Snow-capped mountain ridge rising above a thick sea of clouds under a hazy sky
GRYON / SWISS ALPS
1,108 M